Who I am

After more than 30 years in marketing, working with photographers and agencies, and producing countless shoots, I eventually thought: Why am I still standing beside the camera? So I decided to change that, got the necessary training, and started creating the kind of images I always wanted to see.

My goal? To capture people as they are — authentic, but always with a touch of visual finesse. In portrait photography, I chase that one moment where a person’s entire character shines through. And let’s be honest: black and white just makes everything look even more powerful.

Today, my work has been published in magazines around the world, earned me numerous international awards, and found its way into "Swiss Photo" exhibition. I live in Switzerland but regularly travel to Spain to shoot on location.

With experience on both sides — client and creative — I understand what matters beyond the image: budgets, timelines, sensitivities and attitudes.

And of course, the simple truth that in the end, only one thing counts: a damn good photo.

Beyond the creative side, I also make sure the process is smooth and tailored to your needs. Here’s how it works:
 
How I work
Every shoot is unique and tailored to the individual’s needs. Whether it’s a portrait, an event, or a corporate shoot, I ensure that each session reflects your specific vision and requirements. After the shoot, you'll receive high-resolution, edited images. For certain projects, like mood photography, there may be an additional selection process.
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What I offer

• Generations: Portraits and event photography capturing real moments and emotions.

• Business & Corporate: Professional team portraits, corporate imagery, and mood photography for your brand’s media presence.

• Characters: From classic headshots to fashion and boudoir — portraits that reflect your personality and style.

• Projects & Various: Custom assignments, creative series, and unique visual explorations.

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Pricing
All projects are priced individually. I charge based on time, not the number of images, and always aim for transparency and fairness.